Summary
I am a meticulous product designer, blending structured problem-solving with a user-centric focus. I specialize in visual design, wireframing, prototyping, and usability testing to optimize user journeys and balance user needs with business goals and technical constraints, especially in AI-driven products. I am deeply interested in the psychology behind human interaction and how design can fulfill real user needs in meaningful ways.
Experience
2023 - Present
Zen Internet
Internet service provider
Zen is a Which? & PC Pro multi-awarding winning internet service provider.
Summary of role
• Re-imagined the Zen MyAccount Dashboard to account for user needs, smart notifications with targeted product placement and a intuitive dashboard to increase user confidence in the brand.
• Re-designed the Sandbrook House website, increasing takeup of office space.
2020 - 2023
WeQuote
Quoting application
WeQuote is a cloud-based SAAS quoting application for AV and ProAV installers.
Summary of role
• Addition of an interactive, responsive quote for end-users, resulting in increased conversions.
• Raised the importance of accessibility within the platform, improved consistently.
• Helped educated users about optimal ways to use the platform resulting in fewer support requests.
• Raised the importance of accessibility within the platform, improved consistently.
• Helped educated users about optimal ways to use the platform resulting in fewer support requests.
• Created snagg mobile quoting application
2016 - 2019
Gamecaster
Scene editor and overlay library
Gamecaster is live streaming software that allows users to capture their screen for broadcast.
Summary of role
• Featured in lifehacker.com. Widely received well by users, reviews and word of mouth.
• Collaborations with popular influencers and YouTubers garnered over 19,000 follows on Twitter.
• Over 300 delivered animated graphics, intermissions and supporting assets.
• Collaborations with popular influencers and YouTubers garnered over 19,000 follows on Twitter.
• Over 300 delivered animated graphics, intermissions and supporting assets.
2013 - 2016
EKM.com
E-Commerce platform
The UK's leading e-commerce website platform, similar to Shopify in the USA.
Summary of role
• Working with a wide range of small businesses throughout the UK to build over 60 custom websites.
• Through proper understanding of their needs, there were 98.33% satisfied clients.
• Through proper understanding of their needs, there were 98.33% satisfied clients.
Skills
Figma
For prototyping, visual design and user journey mapping
Adobe Creative Suite
Visual design and image manipulation
Education
Leeds Beckett University
Multimedia Technology BSc, 2:1
Wirral Grammar School for Boys
GCSEs (10), A Level (4)
Coursera
Google UX Design Specialization